MARKETING | Client Database Digitization for Paper-Based Business

Title:

Paper-to-Digital Spreadsheet: Client Records Transformation for Lamb’s Tree & Plant Health Care

Description:

The client requested that I transform their fully paper-based client records into a digital, searchable database. I organized thousands of names, addresses, emails, and contract to enabling email newsletters, seasonal mail campaigns, and long-term digital storage that freed up physical space for business owner. Goal achieved by streamlining client tracking, improving workflow efficiency, and modernizing the business’s communication systems, turning a tradition paper-dependent operation into a fully digital, marketing-ready foundation.

Creator:

Madison Lamb

Role:

Marketing Data Coordinator | Client Database Manager | Workflow Optimizer | Digital Marketing Specialist | Records Database Consultant

Skills:

Excel/ Google Sheets | Adobe Acrobat | Digital Archiving | Data entry and Organization

Origin:

California, 2023

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